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COMMERCE · After 10th or PU

Digital Marketing

Intern/Freelancer → Digital Marketing Executive → SEO/PPC Specialist → Digital Marketing Manager → Head of Marketing / CMO / Own Agency

Duration

3–6 months (certification courses) or 3 years (BBA/B.Com + digital marketing specialisation)

Stream

COMMERCE

Entry Salary

₹2,50,000–₹5,00,000/year (executive at an agency or startup)

5-Year Salary

₹8,00,000–₹20,00,000/year (manager or specialist — higher if freelance/own agency)

Eligibility

No formal degree required. Any 10+2 or graduate can start. Skills and portfolio matter more than marks. A BBA/B.Com/BA degree helps but is not mandatory.

Entrance Exam Details

ExamNo entrance exam — skill-based certifications
Conducting BodyGoogle (Google Ads/Analytics), Meta (Blueprint), HubSpot, Coursera/Udemy (courses)
ScheduleSelf-paced — certifications available year-round online
PatternOnline certification exams (MCQ-based, open-book). Google Ads certification is free. Meta Blueprint is free. HubSpot Inbound Marketing is free.

Career Progression

Intern/FreelancerDigital Marketing ExecutiveSEO/PPC SpecialistDigital Marketing ManagerHead of Marketing / CMO / Own Agency

Expected Salary Range

Entry Level (Year 1)

₹2,50,000–₹5,00,000/year (executive at an agency or startup)

Starting salary for freshers

After 5 Years (Experienced)

₹8,00,000–₹20,00,000/year (manager or specialist — higher if freelance/own agency)

With relevant experience and specialisation

Preparation Roadmap

Start a blog, Instagram page, or YouTube channel NOW — real experience is the best preparation. Get Google Ads and Google Analytics certified (free). Learn SEO, social media marketing, email marketing, and content strategy. Build a portfolio of campaigns you've run (even for local businesses in Kalaburagi). Freelancing on Fiverr/Upwork is possible within 6 months of learning. A formal degree is optional — results and portfolio speak louder.

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